I’m Dilshad Rayeen
Scaling Brands with Precision Data
I specialize in high-impact Lead Generation and scaling D2C brands through data-driven Meta & Google Ads ecosystems.
- 2+ Years of Growth Expertise
- Lead Gen Specialist (Coaches & Webinars)
- Advanced Tracking (GA4, GTM, CAPI)
Certified & Experienced With
Meta
Google Ads
Shopify
GA4
GTM
HubSpot
About Me
I’m Dilshad Rayeen, a Performance Marketing Expert specialising in Lead Generation and D2C brand growth.
How I Drive Revenue
Three core pillars that transform ad spend into sustainable growth.
Customer Acquisition
Meta & Instagram Ads
Creating high-converting creative strategies to stop the scroll and acquire customers profitably.
- Creative Strategy
- Audience Targeting
- Retargeting Funnels
- A/B Testing
High-Intent Capture
Google & Search Ads
Capturing customers exactly when they're searching for you with smart bidding strategies.
- Search Campaigns
- Shopping Ads
- Performance Max
- Smart Bidding
Tracking & Analytics
The Foundation
Setting up GA4, GTM, and CAPI so no data is lost and you have complete visibility.
- GA4 Setup
- GTM Implementation
- Server-Side Tracking
- CAPI Integration
Massive Scaling in Lead Generation
Actual performance data from Meta Ads Manager across multiple scaling campaigns.
The Strategy Behind 2 Lakh+ Leads
Managing high-volume lead generation requires a robust data ecosystem focused on cost-per-action while maintaining quality.
- → Multi-tier Ad Set Testing
- → Optimizing CPM to ₹60.44
- → Server-side Tracking (CAPI)
- → Funnel Optimization
AD PERFORMANCE SUMMARY
Cost Effective Scaling
Consistent lead flow at ₹26/lead
Real Lead Gen Performance
Click the image to zoom and verify the scale of leads generated.
Scaling Lead Gen to 2.14 Lakh+ Leads
Direct dashboard proof showing ₹56.6 Lakh+ total spend at an average CPL of ₹26.35. Achieved through precision targeting.
High-Intent Search Scaling
Targeting customers exactly when they are ready to buy across diverse categories.
Multi-Category Scaling
Managing high-performance Search and PMax campaigns for industrial and retail sectors.
Hospitality Lead Gen
Direct search performance for Raj Resorts, focusing on high-intent booking queries and local reach.
Advanced Tracking Ecosystem
Advanced GA4 & GTM setups to track every rupee of your marketing spend & optimized every campagin Right Data Signals
Tag Management Architecture
Organized container setup for scalable tracking.
Custom Event Triggers
Capturing precise user interactions across the funnel.
Data Layer Variables
Passing Dynamic e-commerce Event Server-Side .
Multiple accounts Management
Ensuring tags fire correctly before going live.
Implementation Protocol
Step-by-step server-side Hosted Petform.
GA4 Accurate Reporting
Final data visualization with attributed conversions.
Ready to Scale Your Revenue?
Stop guessing and start growing. Let’s audit your Meta & Google Ads accounts and Tracking setup to find untapped growth opportunities.
Book My Free Audit 🚀My Onboarding Process
Systematic scaling through a rigorous, data-driven methodology.
Audit & Unit Economics
We begin by establishing the financial baseline. Analyzing historical data to model precise Customer Acquisition Cost (CAC) and Lifetime Value (LTV) targets, ensuring profitability before spend begins.
Media Planning & Budgeting
Developing a comprehensive 30-day strategic media plan. We allocate budget scientifically across the funnel (TOFU/MOFU/BOFU) to maintain high-quality lead velocity.
Technical Implementation
Executing advanced technical measurement frameworks. Implementing GA4, GTM, and Server-Side CAPI to ensure 100% data accuracy—the bedrock of scaling.
Launch & Creative Testing
Deploying high-converting creative assets and launching campaigns. We initiate continuous A/B testing cycles within Ads Manager to rapidly identify winning variations.
Data-Driven Scaling
Aggressively scaling proven winners. We increase ad spend on high-ROI segments to achieve massive volume (e.g., 2 Lakh+ leads benchmark) while maintaining target unit economics.
Scaling Achievements & Partnership
Beyond the initial scale, we focus on sustainable month-over-month growth, transparent reporting, and celebrating revenue milestones as long-term growth partners.